BRAND IDENTITY
At Neoscape, I served as the brand designer for The Stacks, a transformative multi-use destination in Washington, D.C. My role focused on developing a cohesive brand architecture that unified three distinct residential buildings into one immersive experience. By weaving the site’s industrial heritage into a modern visual identity, I helped create a "placemaking" strategy that attracted a diverse audience. This holistic brand system was instrumental in the project winning the 2025 NAIOP "Best of the Best – Building" and "Best Mixed-use Project" awards.
Design at Neoscape.Inc
︎ The Stacks | Akridge + National Real Estate Development